PRIVACY POLICY — ME MY BABY

Last updated: October 1, 2026

1. WHO WE ARE

Me My Baby ("we"), Quebec (Canada) J0N 1P0, operates the Me My Baby app and website, offered internationally. For any question about your personal information, you can reach Me My Baby's privacy officer at Memybaby.app@gmail.com or through the "Contact us" section.

2. INFORMATION WE COLLECT

— Account: first name, last name, email, password (encrypted), chosen language, and the date you accepted our terms and gave your consent. — Profile: date of birth or age, country or region, due date, pregnancy profile (for example 35 and over or high-risk pregnancy), preferred currency, profile photo. — Your children: first name, date of birth, sex if provided, photo — entered by you, the parent or legal guardian. A child never creates an account. — Health and tracking: feeding, sleep, diapers, baby kicks, contractions, weight, height, growth, symptoms, doctor questions, appointments, health documents, postpartum wellbeing. — Memories: journal, memory album, bump album and the photos you add. — Organization: family tasks, baby name ideas, birth plan and planners. — Messages: your questions to Novaris and Léa, your food preferences and restrictions (for example allergies) for menus, your Forum posts, reactions and reports, and messages sent through "Contact us". — Payment: your subscription status, chosen plan, payment dates, promo code used and a Stripe customer ID. We never see or store your card number. — Technical data: IP address, device and browser type, connection logs and technical error reports. — Usage statistics: the pages, topics, tools, calculators, planners and articles opened, and the number of questions asked and searches made (never their content).

3. WHY WE USE IT

Only to: run the app and your tools; personalize content to your pregnancy or your children's age; manage your subscription and payments; send you emails related to your account and subscription; send you the weekly newsletter (see section 5); answer your messages; moderate the Forum; keep the app secure and fix errors; learn which parts of the app are used in order to improve them. We never sell, rent or trade your information. We do no targeted advertising and make no fully automated decision that has a significant effect on you.

4. CONSENT AND LEGAL BASIS

At signup, you accept this policy and give, through a separate checkbox, your express consent to the storage of your health information. You can withdraw your consent at any time by deleting the data concerned or your account; some features will then no longer work. For people living in the European Union or the United Kingdom (GDPR): your explicit consent (health data), performance of the contract (your subscription) and our legitimate interest (security, improving the app, usage statistics).

5. EMAILS AND NEWSLETTER

Emails related to your account and payments are part of the service: confirmation, password, welcome, reminder before the annual renewal, receipts, failed payment, cancellation and end of subscription, as well as the Léa menus you request. The weekly newsletter (tips adapted to your pregnancy or your child's age) is sent to members. You can unsubscribe at any time with the link at the bottom of each newsletter or from your profile.

6. SERVICE PROVIDERS

We use trusted providers, bound by contract, who may only use your information to provide their service to us: — Supabase: database, sign-in and photo storage. — Vercel: app hosting. — Resend: email delivery. — Stripe (including Link): secure payments. For subscriptions, Stripe acts as the official reseller ("merchant of record"): it calculates and collects sales taxes, issues receipts and may write to you directly about your payments, under its own privacy policy. — Anthropic: artificial intelligence that answers questions asked to Novaris and Léa, prepares menus and translates Forum comments. Only the text needed for the answer is sent; it is not used to train its models. These providers may process data outside Quebec and Canada (in particular in the United States), with appropriate contractual safeguards.

7. SHARING WITH YOUR PARTNER

If you invite someone with an invitation code, they can view in read-only mode your appointments, family tasks, baby tracking (feeding, sleep, diapers, growth, baby kicks, contractions) and documents, and add baby name ideas. Your journal, photo albums, doctor questions, planners, subscription and payment information are never shown to them. You can remove this access at any time from your profile.

8. FORUM

What you post in the Forum (text and display name) is visible to other members and may be automatically translated into their language. Don't post information you want to keep private. You can report a post; reports are reviewed by the Me My Baby team.

9. DATA ON YOUR DEVICE

Your sign-in, some tools (for example the planners and the birth plan) and your preferences (language, last page opened) are kept in your browser's or phone's storage. We use no advertising or tracking cookies, and usage statistics keep no identifier on your device. If this changes, this policy will be updated and your consent will be requested where the law requires it.

10. HEALTH DATA

Your health and pregnancy data are sensitive. They are never sold, rented or used for advertising. They are only used to run your tools.

11. RETENTION AND DELETION

Your information is kept as long as your account is active. You can delete your account and all your data yourself, at any time: "My subscription" → "More options" → "Delete my account". Deletion is immediate and your subscription is cancelled. You can also write to us through "Contact us" or at Memybaby.app@gmail.com: deletion is then completed within 30 days at most. After a deletion, we only keep an anonymous record (reason for leaving if you give one, country, language and subscription length), with no name or email, for statistics. Billing information may be kept longer by Stripe and by us where the law requires it (for example for accounting and taxes).

12. YOUR RIGHTS

Depending on where you live (Quebec's Law 25, PIPEDA in Canada, GDPR in Europe, CCPA in California or equivalent laws), you can request access to your information, correction, deletion, portability, object to certain processing or withdraw your consent. Write to us at Memybaby.app@gmail.com; we may ask you to confirm your identity. We answer within 30 days. You may also file a complaint with the data protection authority in your region (in Quebec: the Commission d'accès à l'information).

13. SECURITY

Encrypted connection (HTTPS), encrypted passwords, strict access rules in the database (each account only sees its own data) and access limited to authorized people. We keep a register of privacy incidents. If an incident presents a risk of serious harm, we notify the people concerned and the competent authority (in Quebec: the Commission d'accès à l'information).

14. MINORS

The app is intended for adults (parents and future parents) aged 18 and over. Information about children is entered and controlled only by the parent or legal guardian who holds the account.

15. CHANGES

This policy may be updated. The date at the top shows the latest version. Significant changes will be announced in the app or by email.

16. CONTACT

Memybaby.app@gmail.com or the "Contact us" section of the app.